In response to the overwhelming success of the PlayStation 4, Microsoft is gearing up for the Holiday season by getting aggressive in marketing their alternative, the Xbox.
Looking to attract a variety of consumers, Microsoft has announced a series of Xbox One bundles which will include gaming titles like FIFA 15 (which will only be available in Europe,) Sunset Overdrive, Madden 15 and the wildly popular Call of Duty: Advanced Warfare. Also added to their roster of games is
Looking to bridge the gap created by the impressive sales of the PlayStation 4, Microsoft has also introduced a number of additions including reduced prices, the inclusion of the Kinect camera on some bundles and TV streaming to mobile devices.
Explained Phil Spencer, head of Xbox, “We’re excited to offer fans more choices and value than ever before. These bundles offer a great opportunity to enjoy Xbox One alongside an incredible line-up of games, making Xbox the best place to play this holiday and beyond.”