After arriving with a bang in late 2017, California rapper Saweetie has officially announced she’s signed to her own ICY label imprint in partnership with Artistry Records and Warner Bros. Records. The MC’s buzzing new single“ICY GRL” is available at all digital retailers now.
“You know you have something special when an artist immediately connects in the way SAWEETIE has,” said Tom Corson, COO & Co-Chairman, Warner Bros. Records. “SAWEETIE’s empowering lyrics, street-smart sensibilities and flawless delivery have perfectly collided to make ‘ICY GRL’ a viral sensation and SAWEETIE an artist to champion. Huge thanks to our partner Max Gousse and Warner’s own Eesean Bolden for bringing SAWEETIE to us. We’re thrilled to help bring her unique talent to the masses.”
Born in Santa Clara and raised in Sacramento, the California native attended USC. Initially, she deferred her rap dreams to achieve a degree in Communications before being discovered at a Downtown Los Angeles Puma event by industry vet Max Gousse [Beyoncé, YG, Ty Dolla $ign].
At Gousse’s studio, she recorded her 2017 knockout viral smash “ICY GRL.” Driven by a bulletproof flow and one clever line after another, it racked up 10 million YouTube views in under three weeks and over 5 million Spotify streams and soared to #1 on Musical.ly.