Following the Mar.
6 release of his solo debut Don’t Quit Your Day Job, G.O.O.D. Music recording
artist Consequence is issuing a challenge to those doubting the quality of his
album: he is offering to issue a refund to anyone who doesn’t find a song they
like. Consequence
said those wishing to claim the refund can contact him via his MySpace page at
www.myspace.com/constothequence
for additional details. Don’t
Quit Your Day Job debuted at #1 on Billboard’s New Artist chart, but
the album only sold 7,490 units its first week in stores. "It
ain’t really about being cocky or confident,” Consequence told AllHipHop.com.
“It’s just that I believe. I grew up off Hip-Hop, so I know what I put out.
I wouldn’t even make a statement like that if I didn’t really believe in my heart,
that this album wasn’t contrary to the statement ‘Hip-Hop is Dead,’ given my legacy
of where I come from."Consequence
admitted that he may face an obstacle with a younger generation of Hip-Hop fans,
who may not be familiar with his body of work, which started with appearances
on A Tribe Called Quest’s 1996 release Beats, Rhymes & Life. “The
kind Hip-Hop that I do now is the rarity,” Consequence said. "This project
and the music that’s on there and the type of Hip-Hop that it represents, means
this much to me. Because if I let this die, then essentially, everything that
I grew up on is dead, that’s what you’re trying to tell me. And I don’t believe
that.”In
addition to the widespread press surrounding his first week sales, Consequence
believes that potential fans may be dismayed from purchasing the album because
of it’s low-profile arrival. He
attributes the lack of a large scale marketing campaign to his decision to release
this project through Red Distribution, a Sony-BMG owned independent record distributor.
“I
put the record out through the vehicle of Red because I was hoping that with all
the things that I had done, I could come out 10,000 the first week,” Consequence
said. “I came close. I didn’t know when I was gonna have the option to utilize
the promotional engine of Sony. And that’s why I chose to go this route, because
I felt it was that important to get the music out, to get the message out. A lot
of people wouldn’t even have gambled with their reputation like that.”Up
next for Consequence is the release of Don’t Quit Your Day Job’s second
single, “Don’t Forget ‘Em,” which was produced by Kanye West. Consequence
is also planning the 20-day "Job Experienced Tour" in support of the
album.