(AllHipHop News) Rap star E-40 has added a new line of tequila to his spirits business.
In addition to being one of the dopest rappers, E-40 has a successful brand called Earl Stevens Selections.
Over the years E-40 has marketed wine, beer and his signature “Sluricane” mixed cocktail drink.
Next up for the rapper’s brand is E. Cuarenta Tequila, a new line E-40 has been developing for several years.
“I have spent years and many trips to different distillers in Mexico working with master blenders to find just the right product and taste profile,” E-40 explained. “I have selected a small boutique distillery that still uses the Old World process of making Tequila.”
E. Cuarenta Tequila will come in Blanco, Reposado, Anejo produced by the distillery, which E-40 labeled one of Mexico’s “finest Boutique and awarding winning producers.”
The rapper plans on launching E. Cuarenta, which translates to E-40 in Spanish, on the Cinco de Mayo holiday this year.