Hip-Hop fans
packed New York’s Club Avalon last Wednesday (Dec. 6), for the first annual
DVD awards, where the Artist to Watch Movement was launched.The
event was produced by The Best of the Block CEO, Littles,
and NY Event promoter, Mook Diamond.
The awards brought together a group of emerging East coast artists, known as The
New Big East. The
line up featured many rappers performing together for the first time, included
Siagon, Tru Life, Maino, Stack Bundles, Red Café, Jae Millz, Grath, J-Hood,
and Uncle Murder. “We
bridged Hip-Hop together last night. There were a few crews and clicks on the
bill that didn’t get along, and to get all of them together on one stage
is a huge deal”, said Littles. Other
celebrities to attend the awards were
DJ Cipha Sounds, Zab Juda, Marley Marl.
The DVD awards were the first to recognize trailblazers in the Urban DVD genre.
Pioneering Urban DVD brand All
Accesss
won top honors for Best Commercial DVD. "Wework hard to create exclusive content for every release and it was an honor to
even be nominated," All Access CEO, Kraze commented. "We’re able
to get into places that BET and MTV can’t. I started doing this five years
ago and just recently signed a major deal with Stars Network. This event and that
business partnership only reflects how far we’ve come ,that bigger entities
are aligning themselves with Urban DVD producers."
Maino who performed as part of the artist to watch Movement, also won an award
for the most consistent artist on a DVD. "This
event was all about recognizing the urban DVD creators and showing emerging artists
and their fan base. We had so many artists supporting The Artist to Watch Movement.
There’s a huge underground movement that’s about to rise to the surface.”
For
a complete list of the Urban DVD Award winners visit http://www.myspace.com/theurbandvdawards.