“Business As Usual” For Rapper Big Boi and His Dog Breeding Company


(AllHipHopNews) In a feature with Live Nation TV, Big Boi of legendary Hip-Hop group Outkast gave an inside look into his dog breeding business.

The video features Live Nation TV on site at Big Boi and his younger brother James Patton’s Pitfall Kennels business, where they breed American Bullies, French Bulldogs, and English Bulldogs.

Big Boi opens the video by offering up insight into the advice given to him by Antontio “LA” Reid, the man responsible for signing Outkast to their first major deal at Arista Records.

The gems LA Reid dropped not only influenced Outkast to invest into furthering their music careers, but also inspired Big Boi to monetize his life long love of dogs as well.

“Business wise I was taught by LA Reid,” Big Boi said. “He always taught me to invest in what you know. With Outkast, when we first got our first publishing check, we went out and bought equipment to produce and then we started producing on our second album.”

According to Big Boi, Outkast’s investment into their own equipment allowed them to keep their production costs low and build the massive “Stankonia” studio in Atlanta, thanks to LA Reid’s mentorship.

So, Big Boi started putting his profits in another life long love, outside of music. According to Big Boi, his passion for dogs can be traced all the way back to his childhood with his brother James.

“We would see stray dogs on the street and nurse them back to health, and keep them—or hide them—from my mom until she found out. It turned into an infatuation,” Big Boi said.

At the end of the day, Big Boi said he just wants a peaceful life with his four-legged friends.

“When it’s all said and done I just want to sit back with my animals in the midst of the trees and the forest and just be peaceful,” said the rapper.

Big Boi is currently on tour. His next date is with his new group Big Grams (with Phantogram) at the Bonnaroo Music Festival in Manchester, Tennesee on June 12.

Check out Business As Usual with Big Boi below.