Pharrell Launches Back-To-School Collection That Could Benefit Millions Of Children


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(AllHipHop News) Rapper Pharrell has teamed up with educational company Yoobi, to help a new generation of students get the supplies they need for school.

Yesterday (August 11), Yoobi and Pharrell unveiled limited edition back-to-school collection, available now at Target and

Yoobi is two-year-old company that sells school supplies directly to millions of students and teachers with a twist.

Anytime someone purchases an item from Yoobi, an item of equal value is donated to a classroom in need through their partnership with the Kids In Need Foundation.

The new ‘Yoobi x i am OTHER’ collection features over 50 unique school supply essentials, with inspirational and brightly colored designs that were shaped by kids themselves.

Students from the Los Angeles Unified School District and the Boys & Girls Club celebrated the collection with Pharrell and Yoobi co-founder/CEO Ido Leffler.

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